Pushers InsightsResearch, playbooks and briefings on growth and operations in fintech and healthcare.https://wepushers.com/en-usSix AI workflows for business operationshttps://wepushers.com/insights/ai-workflows-for-business-operations/https://wepushers.com/insights/ai-workflows-for-business-operations/Six AI workflows for business operations, from KYC intake to monthly close support, each with its metric, data and human checkpoint.Wed, 23 Sep 2026 00:00:00 GMTHow to calculate channel payback and unit economicshttps://wepushers.com/insights/channel-payback-and-unit-economics/https://wepushers.com/insights/channel-payback-and-unit-economics/A playbook for connecting marketing spend to finance: CAC by channel, contribution margin, CAC payback period, and a monthly rhythm that keeps the model current.Wed, 23 Sep 2026 00:00:00 GMTDORA for marketing and operations teamshttps://wepushers.com/insights/dora-for-marketing-and-operations/https://wepushers.com/insights/dora-for-marketing-and-operations/What DORA requires from marketing and operations teams outside IT: the vendor register, incident reporting deadlines and contract clauses.Wed, 23 Sep 2026 00:00:00 GMTThe compliance layer under fintech marketing operationshttps://wepushers.com/insights/fintech-marketing-operations/https://wepushers.com/insights/fintech-marketing-operations/What makes fintech customer acquisition different, which numbers to own end to end, and how to build a reporting rhythm finance and marketing both accept.Wed, 23 Sep 2026 00:00:00 GMTFractional CFO vs finance operations: which gap do you actually havehttps://wepushers.com/insights/fractional-cfo-vs-finance-operations/https://wepushers.com/insights/fractional-cfo-vs-finance-operations/How a fractional CFO differs from finance operations, with a worked CAC payback example and the questions to ask before you hire either.Wed, 23 Sep 2026 00:00:00 GMTFractional CMO: what you get, and what has to exist underneathhttps://wepushers.com/insights/fractional-cmo-what-you-get/https://wepushers.com/insights/fractional-cmo-what-you-get/What a fractional CMO owns, what they cannot fix alone, and how to structure the first 90 days so the engagement leaves a working system.Wed, 23 Sep 2026 00:00:00 GMTFractional COO or embedded operations team? How to choose at Series Ahttps://wepushers.com/insights/fractional-coo-or-embedded-operations-team/https://wepushers.com/insights/fractional-coo-or-embedded-operations-team/A checklist to choose between a fractional COO and an embedded operations team at Series A, with costs in time and control.Wed, 23 Sep 2026 00:00:00 GMTThe operations layer behind healthcare patient acquisitionhttps://wepushers.com/insights/healthcare-marketing-operations/https://wepushers.com/insights/healthcare-marketing-operations/How a patient request moves from ad or search to a booked visit, where it leaks, and the numbers a clinic should track to measure real cost.Wed, 23 Sep 2026 00:00:00 GMTWhat HIPAA compliant marketing actually requireshttps://wepushers.com/insights/hipaa-compliant-marketing/https://wepushers.com/insights/hipaa-compliant-marketing/What HIPAA actually restricts in a marketing stack, the 2024 court ruling on tracking guidance, and a setup that measures without moving PHI.Wed, 23 Sep 2026 00:00:00 GMTHow to choose an AI automation partnerhttps://wepushers.com/insights/how-to-choose-an-ai-automation-partner/https://wepushers.com/insights/how-to-choose-an-ai-automation-partner/How to scope an AI automation engagement, question a vendor and run a two-week test on your own data before you sign a contract.Wed, 23 Sep 2026 00:00:00 GMTThe marketing operations audit checklist we run in week onehttps://wepushers.com/insights/marketing-operations-audit-checklist/https://wepushers.com/insights/marketing-operations-audit-checklist/A marketing operations audit checklist covering definitions, systems, campaigns, reporting and tracking compliance, with a pass condition for each item.Wed, 23 Sep 2026 00:00:00 GMTHow to test AI patient intake triage in two weekshttps://wepushers.com/insights/patient-intake-triage-two-week-test/https://wepushers.com/insights/patient-intake-triage-two-week-test/How a clinic can test AI patient intake triage in two weeks, with a baseline, a human checkpoint and HIPAA and GDPR duties covered.Wed, 23 Sep 2026 00:00:00 GMTWhat a revenue operations manager actually ownshttps://wepushers.com/insights/revenue-operations-manager-role/https://wepushers.com/insights/revenue-operations-manager-role/What a revenue operations manager owns day to day, how RevOps differs from sales ops and marketing ops, and the first 90 days in the role.Wed, 23 Sep 2026 00:00:00 GMTWhat is a fractional executive? Models, pricing and failure pointshttps://wepushers.com/insights/what-is-a-fractional-executive/https://wepushers.com/insights/what-is-a-fractional-executive/A briefing on fractional executives: the four models, how they are priced in general terms, the contract questions that matter, and when each fails.Wed, 23 Sep 2026 00:00:00 GMTWhy channel tests stall after month threehttps://wepushers.com/insights/why-channel-tests-stall/https://wepushers.com/insights/why-channel-tests-stall/Why paid channel tests lose momentum after two or three months, and a practical design for one: hypothesis, decision rule, budget floor and measurement window.Wed, 23 Sep 2026 00:00:00 GMT